Saturday, December 22, 2018

Effective Linkedin Networking Strategy For Professionals

By Ronald Hamilton


Career advancement today is more about the networks you have created as opposed to acquiring skills and academic papers. However, joining the Linkedin networking platform is not a guarantee that you will achieve your career goals. You must develop an effective Linkedin networking strategy that will deliver expected results. Here are building blocks to include in your plan.

Work on your profile to make it captivating. A profile summarizes who you are and the skills you are offering. It is the first point of reference when a potential client or employer gains interest in your skills. He should therefore find information that is valuable on your profile. This includes you training level, area of specialization, your image and experience, among other important details. Contact information must also be provided.

Connect with the largest number of people possible on the network. The idea behind joining this platform is to connect with other professionals. This is a chance to expose your skills. By connecting with more people, you stand a better chance of finding a job or client. If the circle of your friends is small, your chances of finding a client or work are minimal.

Boost the quality of your networks by linking with popular professionals in your group. These are professionals who are vocal on issues and will open up opportunities for you. The number of people you will be in contact with might not add as much value as people who are high ranking in the profession. This is why you should be selective with the people you connect and seek to network with high profile individuals.

Be an active participant in the network. Remaining dormant means that no one will notice your presence. Be active by tagging people, debating, asking questions and starting conversations, among other elements. Those you are connected to will notice your activity. They will also rate your professional contribution. In the process they begin to warm up to your professional skills. This translates into improved chances of getting hired.

Focus on the quality of your content. Professionals are interested in knowledgeable partners who can also make valuable contributions. Make yourself a valuable contributor to debates. The questions you ask and comments you make must add value to the profession. It causes people to desire adding you into their group. Most people engage if they think they will get value from the interaction.

Join professional groups within Linkedin and engage with members there. There are chances of standing out when you stand alone on the platform. However, there is better recognition and quality debate when you join groups. These groups bring people with similar interest together. It is therefore easier to know the intentions of other members and redirect your own. Participate when debates begin and make valuable contributions. You will be easily noticed and your profile will rise.

There are valuable features you should utilize. Tag people on important posts, build conversations and make comments to raise your profile. Engage people privately to capture their attention where necessary and make emphasis on your skills. Though you will be increasing activity and engagements, you must work on actual skills. It is these skills that win you long term contracts.




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